iTunes Music Store Launches in Denmark, Norway, Sweden & Switzerland

by Hadley Stern May 10, 2005

CUPERTINO, Calif., May 10 /PRNewswire-FirstCall/—Apple(R) today
launched four new iTunes(R) Music Stores in Denmark, Norway, Sweden and
Switzerland featuring songs from all four major music companies and over 1,000
independent record labels. The four new iTunes Music Stores offer the same
innovative features, breakthrough pricing and seamless integration with
iPod(R) that have made iTunes the number one online music service in the
world. Since its launch just two years ago, the iTunes Music Store has
extended its reach to more than 70 percent of the global music market with
stores in 19 countries and more than 400 million songs purchased and
downloaded worldwide.
 
“The iTunes Music Store has revolutionized the way we discover and enjoy
music, and is now selling more than half a billion songs per year,” said
Eddy Cue, Apple’s vice president of Applications. “With iTunes Music Stores
now in 19 countries, music fans around the world can enjoy the number one
online music service in the world.”
 
In conjunction with the iTunes Music Store launch in Switzerland, Apple
and UBS today announced a promotion to give every Swiss citizen a free song*
on the iTunes Music Store as part of their new “UBS Generation” and “UBS
Campus” packages. UBS is offering song cards for music downloads in all of
their branches, which can be used instead of a credit card to purchase tracks
from the iTunes Music Store.
 
The iTunes Music Store offers the largest online catalog of music in the
world, with over 1.5 million songs in the US and catalogs around the world
averaging over one million songs each. Exclusive music featured today on
iTunes Music Stores includes tracks from Lucinda Williams and Van Morrison, as
well as the complete catalogs of Bananarama and Rammstein. The new European
stores are launching with exclusives from Kent, Stereophonics and The
Cardigans. In addition, the iTunes Music Stores today added downloadable music
videos to play on your Mac or PC with the purchase of albums or tracks from
Dave Matthews Band, Gorillaz, Morcheeba and The Shins.
 
Every iTunes Music Store offers Mac(R) and PC users the same innovative
features such as iMix, Party Shuffle, audiobooks, the ability to create and
print stunning jewel case inserts and automatic WMA to AAC conversion. All
iTunes Music Stores feature the same groundbreaking personal use rights,
giving users the ability to play songs on up to five personal computers, burn
a single song onto CDs an unlimited number of times, burn the same playlist up
to seven times and listen to their music on an unlimited number of iPods.

Pricing & Availability
iTunes for Mac and Windows includes the iTunes Music Store and is
available as a free download immediately from http://www.itunes.com. Purchase and
download of songs from the iTunes Music Store for Mac or Windows requires a
valid credit card with a billing address in the country of purchase.

  * Must be 13 years or older residing in Switzerland to qualify. Additional
    terms and conditions apply.

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